Food Photography: Z’s Amazing Kitchen in the Grand Strand!

Top 3 Food Photography Tips:

  1. When performing food photography for 30 different items, don’t eat breakfast
  2. On Day one, don’t get full eating too much of the first 15 items – there are still 15 to go
  3. When working with Italians, learn to say “Badabing!”


Z’s Amazing Kitchen is a new restaurant that just opened in North Myrtle Beach. It originated in 1960’s Boston, Massachusetts.

The past 18 years has been spent building a corporate restaurant into a national chain. Paul Zito and his staff pride themselves on being, “fast-casual dining with unique culinary fusion, an open, authentic atmosphere and fresh, simple ingredients.” Joey Mead, culinary director, is the inspiration in the kitchen, fusing flavors for their customers. He crafts dish options for meat-lovers, vegans, vegetarians, and gluten free preferences so that everyone is welcomed! For all of you who’s mouthes are watering and tummies are growling, yes, they do cater and you can order to-go! 

However, this is only one aspect of the new restaurant’s mentality. The Founder and his crew take great care in how their products are handled before, during and after you’re served. They support environmentally friendly businesses through Fuel Good.  After cooking, they convert their frying oil into bio-diesel for their vending trucks. 

There’s nothing like good food, great people, and a fun atmosphere. Paul Zito and his crew are an amazing group of professionals. Everyday they enjoy heartfelt laughs and follow their passions. When Paul wanted professional images for their food photography, I knew that exceeding expectations was woven into their conduct. As we were framing their prints, I remember working together to get everything just right (in just the right amount of time). I truly respect collaborating with entrepreneurs, and I root for them all the way. With their Grand Opening this past Monday, I am ecstatic for Z’s Amazing Kitchen!  Congratulations on achieving success in your new business venture! Not to mention…now I can sample all of that delicious menu. As Paul would say, “Badabing, Baby!”

To see more of Carl Kerridge’s work please visit our Website or Facebook page


Z's Amazing Kitchen's Blue Cheese Balsamic Steak Salad

Food Photography: Z’s Amazing Kitchen’s Blue Cheese Balsamic Steak Salad

Z's Amazing Kitchen Shrimp Not So Poy Boy

Z’s Amazing Kitchen Shrimp Not So Poy Boy

Z's Amazing Kitchen Shrimp Alla Zito

Z’s Amazing Kitchen Shrimp Alla Zito

carl-kerridge-photography, food-photography, ultimate steak and pimento cheese , zs-amazing-kitchen

Food Photography: Z’s Amazing Kitchen’s Ultimate Steak and Pimento Cheese

carl-kerridge-photography, food-photography, twisted-cuban-panini, zs-amazing-kitchen

Food Photography: Z’s Amazing Kitchen’s Twisted Cuban Panini

Z's Amazing Kitchen's Vegetable Fried Rice

Food Photography: Z’s Amazing Kitchen’s Vegetable Fried Rice

Z's Amazing Kitchen's Seared Tuna Salad

Food Photography: Z’s Amazing Kitchen’s Seared Tuna Salad

Z's Amazing Kitchen's Soba Noodles

Food Photography: Z’s Amazing Kitchen’s Soba Noodles

Z's Amazing Kitchen's Pimento BLT

Food Photography: Z’s Amazing Kitchen’s Pimento BLT






Dancing with the Horry County Stars – 2014

It has been my pleasure to have been the event photographer for Dancing with the Horry County Stars for the last seven years, and this years show was yet another huge triumph raising over $130k for the Early College K-12 program at Horry Technical College. Click on the event gallery to view all the images, enjoy the stunning costumes and amazing performances from local business stars in Horry County, South Carolina.

Full web gallery – Click here

Event photography, myrtle beach, Marina Inn.

Pro Dancer Amanda acknowledging the amazing performance by local businessman Pudge Roberts


For more information about the event please visit the Horry County Dancing with the Stars website – Click here

Hosted by – The Marina Inn at Grande Dunes

Photo Gallery – Click here

Fine Art Photojournalism at Pine Lakes

I have had the pleasure of shooting many weddings at Pine Lakes Country Club and it is certainly one of my favorite locations to create stunning fine art portraits and offers many unique angles for photojournalism styled images.

It’s stunning backdrop, full with history and southern charm, was the perfect place for the romantic and intimate wedding of Karen and Brian. And I have to say that their choice of colors, grey and yellow, really accentuated and complimented the buildings decor, especially on such a beautiful sunny day. Their personal attention to detail carried all the way from the vintage lace hair pin fashioned from Karen’s grandmothers wedding dress through to the custom thumb print rings. It was a delight to behold, even better to photograph and a great day to be a part of, thanks again for working with me.

Be sure to scroll all the way to the end to see my choice for “best destination wedding pic of the day.”

vintage wedding gown, Pine Lakes, Myrtle Beach fine art wedding photography, beautiful bouquet fine art wedding photography, table setting artistic wedding photography, myrtle beach, sc black white bridal rings in palm of hand cake display and setting, Pine Lakes fine art bridal portrait, black white, artistic, myrtle beach, sc Fathers first look at bride, wedding photojournalism bridesmaids, creative photojournalism, pine lakes skipping bridesmaids at pine lakes country club, myrtle beach, sc wedding ceremony, pine lakes, myrtle beach, sc creative wedding photos, myrtle beach, sc outdoor portrait, romantic wedding couple embrace fine art black white wedding portrait myrtle beach fine art wedding photography, pine lakes country club, myrtle beach, sc photojournalism-myrtle-beach-south-carolina wedding-photojournalism-myrtle-beach-sc wedding photography, photojournalism, myrtle beach

My favorite destination wedding pic of the day…this gorgeous 1960 red convertible Cadillac added a stylish end to a classically romantic day at Pine Lakes Country Club in Myrtle Beach, SC 

Artistic wedding photography, couples portrait, red cadillac, Pine Lakes Country Club

5 Reasons Why You Should Schedule a Bridal Portrait

bridal portrait with antique chair

Why schedule a bridal portrait? It goes without fail that every time I shoot a wedding one of the things a bride always shares with me is that the day just goes by so fast.  I wish I could stop time for my brides sometimes.  It is so easy to get caught up in all little things it takes to pull together the big day.

I like to think I can slow down time a little during my portrait sessions.  My brides and I can spend several hours together – and my brides are able to well, be a bride during that time.  It takes time to capture someones true essence and their inner beauty.  These are two qualities that are very important to me to uncover during my portrait sessions.  Here are my top five reasons why you should schedule a bridal portrait before your wedding.

1. Trial run for the real thing

My wish, for every bride I have the opportunity to work with, is for them to have a stress free and smooth sailing wedding day with no snags or unnecessary distractions.  Scheduling a bridal portrait enables my brides to have a chance for a trial run with their hair, makeup and dress.  When my wife did her portraits (not with me, obviously!), she discovered that she needed to find a new hairdresser AND that her dress needed to be altered because it was not falling right.  Had she not made the time to have her portrait made, she would have been contending with these issues on our wedding day.  I recommend scheduling your portrait at least six weeks before the big day so you have time for dress alterations and making changes to your vendors (hair and makeup) if necessary.

2. Spending Quality Time with Your Photographer

I take pride in knowing that many of my brides (and grooms!) feel like friends by the time their wedding day rolls around.  I want to get to know them to the best of my ability so I can capture images that speak to directly who they are and what their relationship is all about.  This involves being very comfortable with one another.  If you are someone who does not like to get their picture taken, it may take some time to warm up to the camera and feel comfortable in front of it.  I mean, this is YOUR DAY!  During the portrait session we are able to spend several hours together, getting to know one another and definitely doing a lot of laughing.  So, by the time I see you on your wedding day, it is like you are old friends with me and my camera.

3.  No Pressure

Emotions run high on the day of the wedding.  Time is almost never on our side.  Even my most organized brides can never anticipate the energy and emotion that is running through them as they get ready to say “I Do”, forever.  During the session there is no pressure on your to be somewhere, there is no one asking you any questions.  We always make time for a bridal portrait on the day of the wedding, even with my brides that schedule portraits ahead of time – but you will never get a two or three hour chunk of time to get it, just right.

4.  Feel Confident

There is nothing more beautiful, from my perspective, than a confident bride.  Having a bridal portrait means that you get to see pictures of yourself in your dress before your wedding day. I love working closely with my brides during the portrait sessions to help them learn the best way to stand and pose. The style of your dress, your body type, if you have veil or not and also your shoes all play into creating the “look” you want to achieve on your wedding day.  During your portrait sessions, we have the time in a relaxed space to play with all of these things until we get them right.

5.  The WOW Factor!

There is nothing quite like seeing the look on your guests faces when they walk into the reception and there is a gorgeous framed print of your bridal portrait there to greet them.  I have always encouraged my brides to select several of their favorite images from our bridal sessions and have different sized frames and a mix of color and black and white.  And, mothers and grandmothers are always happy to take these beautiful framed pictures home with them after the wedding!


black and white bridal portrait by the marsh beautiful bride, Pine Lakes Country Club bridal portrait with green umbrella seated studio bridal portrait elegant bridal portrait classic bridal portrait with live oak trees Beautiful bridal portrait, Airlie Gardens, Wilmington Bridal portrait, Caledonia Creative-bridal-portrait outdoor bridal portrait by river location-bridal-portraits-13 modern bridal pose, hilton hotel, myrtle beach rear view of bride outside pine lakes beach bridal portrait, vera wang dress



I hope you enjoyed this collection of bridal portraits, most were taken before the wedding but a couple were taken day of. I included a variety of styles from traditional to modern, artistic and creative to just plain beautiful.

Engagement photos- water themed session

Recent engagement photo sessions have leaned towards multiple locations and outfit changes so the couple can enjoy several settings and have tons of great images to choose from. Both Kristy and Sebie have a love of water and boats so for their engagement session we started at the lighthouse in Little River and worked our way towards ‘the point’ at Cherry Grove, with a quick stop at Vereen Gardens just across the State line in to North Carolina.

I loved this couple because they were fun, laid back, definitely had their own style and because they gave me the freedom to mix it up and be creative with both the location and styling. Not only that Kristy didn’t get too mad at me for ruining a pair of her shoes as we trudged through the marsh to get shots by the water (thanks for that!).

They also both loved vibrant and saturated colors so this entire session does not have one Black and White photo, quite possibly a first for me. Enjoy.

Be sure to scroll all the way to the end to see my choice for “best pic of the day.”

Engagement photography, Little River, SC Engagement photography, Little River, SC Engagement photography, Little River, SC Engagement photography, Little River, SC Engagement photo on waterway Engagement photo, waterway park, Shalotte, NC Beach portrait at sunset Engagement-portraits-Little-River-South-Carolina--2 Beach engagement photo session Engagement photography, Little River, SC Engagement-portraits-Little-River-South-Carolina-121 Engagement photography, Little River, SC

My favorite pic of the day used the abstract patterns in the shadows on the Lighthouse wall to make sure both her smile and that precious ring were both glowing in the suns natural light.

Fine Art Engagement Photography, Myrtle Beach, SC

I hope you enjoyed these nautical themed engagement photos, to book your session at the location of your choice call or contact us via email.

Favorite photo of the day